.
What It
Takes (and what it means) to be Wealthy Today |
Richard Tood is a
contributing editor of Worth. This article appeared in
November 1996
|
A look at the top 1 Percent.
I really may take money too seriously. A billionaire told me as much
not long ago when he said that he thought we lived in a "classless
society." His explanation was that all his friends had a lot less
money than he did and yet drove the same cars, went to the same places,
and so on. They were all comfortably well off -- professors, artists,
doctors -- and what, really, did his extra money buy him? The
conversation took sort of a droll turn when the billionaire's lawyer, a
friend of mine, gently reminded him of his airplane, and I asked what
kind it was. "It's a 727." Still, I had a glimpse of the world
through his eyes, and it was a world in which money, after a point,
seemed to have only a marginal utility. I myself dwell on money. I think
a lot about what it does to people and how very much of it we seem to
have in our country these days. I wonder about all these rich people.
Who are they?
The remington, a condominium building, is the newest addition to
the Bay Colony community in Naples, Florida, on the Gulf of Mexico. A
brochure renders the approach to the place better than I could: "A
gracious perimeter wall encloses the entire development; a meticulously
manicured entry replete with stately palm trees and luxuriant floral
plantings leads to a sentry gate." The Remington itself rises 21
stories from the edge of the water, across from some responsibly
preserved "wetlands," a mangrove swamp. In its lobby the
building offers another line of defense against something, a security
guard behind a reception desk, and it also offers marble floors, heavy
silk draperies, and a mlange of English and French reproduction antique
furniture. It's a slightly disconcerting structure to find on a beach.
On the 16th floor an unfinished condominium awaits sale, a vast
slab of cement 250 feet above the flat blue gulf. Its floor plan is in
place: master bedroom overlooking the water, the requisite master-bath
complex with its twin sinks and Jacuzzi, a suite of plumbing large
enough to accommodate a water-polo team. (One wonders about these
bathrooms. Properties like this sell chiefly to buyers of an age when
the mirror becomes an inconstant friend at best, yet everyone seems to
want an Olympic-sized bathroom.) Two guest bedrooms, a large kitchen and
"dining area," a long living room, and a private utilities and
delivery hall complete the ensemble. It is hard to imagine the life
meant to be lived here, so high above the water, in this urban building
sprouting from a mangrove swamp. I ask the price and am told, "This
is one-point-six." If I'm interested I should hurry because the
building is almost sold out. Everything in Bay Colony sells quickly. The
real-estate agent explains, "We have very good product."
One-point-six seems like a lot of money to me, especially for a
second home, and I have the idea that an expenditure like this ought to
involve sketch pads and site selection and architects. Not to be heavy
about it, but it will likely enough be the house you die in -- at least
if you die between Thanksgiving and Easter; no one dies here after
April, because no one lives here then. But I'm wrong; buying is not a
big deal. Plenty of people just take a weekend in Florida to have a
look, they've heard of the Bay Colony and know it's "good product,"
and they call back from Dayton on Tuesday and say, "We'll take it."
Who are these people?
Everyone seems to know, at least anecdotally, as in: "He's a
lawyer, and she's a doctor"..."He made a lot of money in cell
phones"..."He's a businessman, and she's old money from
Cleveland." Around Naples the stereotype is that everyone is from
the Midwest. But what is really behind the question "Who are they?"
is a simple acknowledgment of wonder: There are so many of "them."
So many rich people.
Yes and no. If a couple is buying a vacation-retirement condominium
for $1.6 million, you can be reasonably sure of one thing: They are
one-percenters. That is, they belong to the group you hear more and more
about these days: the top 1 percent of the population, the 2.6 million
people (about a million households) who now control some 36 percent of
the nation's personal wealth, 16 percent of the total personal income,
and over a third of the dividend and interest income.
It is a briefly amusing dinner-table game, as I've discovered in
recent weeks, to ask people to guess how much money you'd need to be in
the top 1 percent. "Let's see, how low would you have to go,"
mused a successful venture capitalist, revealing his certainty about his
own rank. "I'd say about $25 million." Answers vary wildly,
but not many guess low, and the median answer, in my unscientific study,
is about $20 million.
The correct answer is considerably less -- between $2.5 and $3
million in net worth. As for income, according to the Internal Revenue
Service, the top 1 percent of returns last year were those that listed
adjusted gross incomes in excess of $200,000. (These are what you might
call entry levels. The mean net worth of the 1 percent stands at about
$7.6 million and the mean income at about $675,000.)
People reveal their surprise at these facts variously, but often
enough they react with a pleased little downturned smile. "Oh.
Well. Then I guess we qualify!" If you are surprised because it
seems that not only you but many of the people you know qualify, then
you, all unwittingly, are living the one-percenter's life.
Gradations
The top 1 percent of the richest nation in the history of the world
ought to weigh in as a coherent elite of overweening wealth and power,
and so it may--but it doesn't appear to feel that way to its members.
The WorthRoper Starch survey of the 1 percent found that 57 percent of
respondents didn't consider themselves "rich" (and only a
quarter thought themselves "upper class"), even though they
have a median annual income of $330,000.
The United States has long prided itself on being a middle-class
society, an admirable myth in many ways. Also a self-serving one, if you
are trying to disguise your wealth. But there's a sense in which some
one-percenters who resist the idea that they're rich are scarcely being
disingenuous. It is quite possible to be earning around $200,000 a year
and think of yourself as "in the middle." James Atlas, the
literary critic and journalist, recently described in The New Yorker the
plight of parents like him who are coping with the demands their
children's New York private day schools put on them. "No wonder
those of us caught in the middle--somewhere between the privileged and
the working classes -- care so much about which nursery school our kids
attend." I don't know the Atlas-household income, but on the
internal evidence of the piece (two kids in Manhattan private schools,
each with a "huge tuition," for starters) what he is "in
the middle" of could not be called American society. But you know
what he means! Urban life is especially good at making the nominally
rich feel somewhere in the middle, though a good suburb can do the job,
too. "Once you buy a Mercedes station wagon," says a fellow
who knows the meaning of debt, "you seem to set a chain of events
in place." (The Mercedes drives a child to day camp, and a parent
at day camp invites you sailing, and sailing introduces you to the yacht
club and all these things you can surely afford if you can afford the
Mercedes.) "Soon you are balancing on a high wire, with a long way
to fall."
Part of the problem is the overhanging presence of those "privileged
classes" who never need to stretch for anything. Highly publicized
fortunes have their effect on the spirit. I mean not only the
Buffett-Gates syndrome ($15 billion each and counting). There is also
the incessant news of lesser lights. The new CEO salaries are posted
this year: the median is $1.9 million. Lou Gerstner checks in at $10.5
million...Jack Welch at $33 million. ..John Reed of Citicorp at $46
million...Michael Eisner at $8.7 million, which may seem low for
Michael, until you realize he has more than $180 million in stock
options. The sports pages contain parallel tales, of Tiger's $60
million, of Rick Pitino's 70. And then there are stories about people
who until that moment were utterly unknown and will quickly be again,
except for one's dim awareness that they are out there somewhere in the
night, skinny-dipping in money: "Three at Morgan Stanley received
$10 million last year..." It has become a familiar story, but
familiarity hasn't made it less significant -- on the contrary, we have
read so much about multimillion-dollar "compensation" that we
think the people who receive these sums must now be beyond counting.
(They aren't. According to the IRS, some 70,000 households filed tax
returns reporting incomes in excess of $1 million in 1995. They
represent about one 15th of the 1 percent.) A rich man I know with a wry
sense of humor had this to say about wealth: "All I know is that it
seems to take another digit these days. There are lots of people around
here" (we were talking in Florida) "who retired a few years
ago with two or three million, thinking they were set. Now they feel
poor. Of course, it costs $50,000 to join the golf club now."
When those on the bottom edge of privilege look upward, they have a
long way to gaze. The distance from the bottom of the 1 percent to the
top is, after all, far, far greater than the distance from the bottom of
the 1 percent to the bottom of society. If you were to build a ladder of
a hundred rungs, with each rung proportionally representing a percentile
of wealth--well, the point is, you couldn't, because even if the bottom
99 rungs were fused into one, the ladder would stretch into the sky la
Jack and the Beanstalk.
I observe my lawyer friend as he talks to his client the
billionaire. The lawyer is a perfectly anonymous one-percenter, someone
who, it's true, owns three houses (but two of them modest vacation
places), two upmarket cars, whose children have been expensively
educated--but not an ostentatiously rich man. The client has about $2
billion. I reflect on seeing them together: One has a thousand times
more money than the other. Someone who has a thousand times less money
than the lawyer would be worth about $2,000.
The Roper Starch survey reports an intriguing finding: that a
surprising portion (about a third) of the 1 percent thinks the
distribution of wealth in the country is "unfair." The result
seems to suggest a blossoming of egalitarianism at the top, until one is
informed that most of those holding this view are at the bottom of the 1
percent. Some of them (the "guilty rich, " as the survey calls
them) are looking downward in sympathy, but others are looking up in
resentment. And not a few are doubtless looking both ways at once, with
that collision of feeling well described by a woman of liberal
sentiments: "I don't deserve what I have, and I need so much more."
I asked a young bond salesman recently what he thought would
constitute not riches but security for himself. "Well, I think if I
had $10 million to put into tax-free municipals, with about a 6 percent
yield, I could be sure I'd have enough to withstand inflation and so on."
That is, an annual tax-free income of $600,000 and you can start to
breathe easy, but not before.
When you travel in the world of the 1 percent, just as when you are
immersed in a city, it becomes increasingly hard to remember that the
rest of the world exists. It happens to the one-percenter, too. We live
in a Pentium-chip society, a world of a billion social circuits, and you
can, with the insulation of money, zip around the country and remain in
the same comfortable place, a place of Four Seasons suites, helicopters,
$500 dinner tabs. The rest of the world tends to fall away, through no
fault of your own. It happens to everybody--your immediate surroundings
loom larger and larger until everything else becomes just a dimly
perceived backdrop.
Here are some remarks I have heard in recent weeks, all made by
people I like, all of them musing about things that didn't seem to them
very extraordinary.
A Palm Beach hostess on the cost of living in that
town: "It's outrageous. I sent the butler down for a case of wine
the other day, and it cost $3,500--the same wine I'd paid $2,100 for a
year ago."
A Boston businessman and his wife, talking about
the small family foundation they had just established. Husband: "It's
just a few million dollars." Wife: "You know, we talk about
millions the way we used to talk about hundreds of thousands. It sort of
bothers me."
A CEO's widow: "I've never had a worse case of
withdrawal than I did when I had to give up that airplane."
A member of the "working rich": "I
can retire if I can figure out how to live on $200,000 a year."
Meanwhile, however dimly visible, the rest of the world is out
there.
Shares
As a measure of the distance the 1 percent enjoys from society as a
whole, consider some basic facts. The median household income is about
$31,000, and median household net worth (including real estate and
personal property) is about $51,000. About 60 percent of all American
households have liquid assets of less than $10,000. These are the sorts
of numbers one passes over in the newspaper, but it is worth considering
them for a moment. For the 1 percent, $31,000 is an income so low that
it is hard to imagine. (Asked in the Roper survey what they could "get
by" on, the respondents said, on average, $80,000, but one
wonders.) For many people, and not just one-percenters, $31,000 is a
price tag, not a salary. It buys a low-end Land Rover, a year at Brown,
a wedding, a dozen or so Prada dresses.
It has become a commonplace that the distribution of both wealth and
income has become more lopsided in recent years, and the growing gap
between rich and poor has become an almost ritualistic cause of concern.
That wealth has accreted at the very top is beyond dispute, though
interesting skirmishes are fought over the numbers.
Perhaps the most convincing account of the gilding of the 1 percent
has been written by Edward N. Wolff, an economist at New York
University, in his book Top Heavy and in subsequent research. Wolff
notes a simple set of statistics that serves as a benchmark: Mean wealth
in the country (now more than $212, 000 per household) has risen
steadily, but the median has dropped (to about $51,000). In other words,
more money is going to fewer people. But these numbers don't reveal how
the wealth is distributed. The details are quite impressive. Between
1983 and 1992 (the last year for which fully analyzed figures are
available from the Federal Reserve Board's consumer-finances survey),
virtually all gains in wealth went to the top 20 percent. (The next
two-fifths stayed about even, and the bottom two-fifths actually got
poorer in constant dollars.) Of those gains, almost two-thirds went to
the 1 percent. The bottom 20 percent of the population has a negative
net worth, and the bottom 60 percent accounts for about 7 percent of
total net worth. Financial wealth (liquid assets) has grown even more
for the 1 percent during recent years. By 1992, the 1 percent owned 46
percent of all household financial wealth in the country. (The top 20
percent controls an astonishing 92 percent of all financial wealth,
leaving 8 percent of that particular pie for 80 percent of the people.)
What to make of these facts? For many, they spell the loss of
something vital in our national life, the steady upward progress of the
middle class. As he left his post in January as secretary of labor,
Robert Reich put this argument eloquently: "In the America of my
youth we were growing together.... The remarkable thing about the first
three decades after World War II is that prosperity was widely shared.
Most people in the top fifth of the income ladder saw their incomes
double, and so did most people in the bottom. ...[Today] all the rungs
on the economic ladder are now farther apart than they were a generation
ago and the space between them continues to widen."
It is the implication of Reich's remark that it doesn't really
matter how much richer the rich get if everybody else is getting a
little richer, too. We have staked a lot on the idea of opportunity, and
it is remarkable how upward movement can sustain not only an individual
but a society. Such was the magic--one is tempted to say the mass
delusion--of the postwar years.
I have just had the curious experience of re-reading one of the
most influential American books of the era, whose title embodied our
self-concept, John Kenneth Galbraith's The Affluent Society. According
to Galbraith, by 1958 the age-old problem of production had been solved
in America: Almost everyone had enough of everything, or soon would, and
our social mission was to turn to higher things--creating good schools,
clean streets, improved housing. As late as 1966, it was possible for
Time magazine to predict that "by 2000 machines will be producing
so much that everyone in the U.S. will, in effect, be independently
wealthy." Galbraithism was a classic case of mistaking the trend
for the fact: Because wages for the poor and middle class were rising,
they would continue to do so. Indeed, we might as well assume that we
had arrived where we were headed. We were an affluent society. (There
were startlingly few dissenting voices to this view. Even Michael
Harrington's landmark book, The Other America, discovered poverty as a
nasty exception to the general rule. No one paid much attention to the 1
percent either. In those days they were anomalous or vestigial
figures--East Coast snobs or Texas millionaires--in a middle-class
society. But it is interesting to note that in 1958, the year The
Affluent Society appeared, the 1 percent controlled about 34 percent of
personal net worth, just a bit less than it does today.) By 1973, median
family income (in inflation-adjusted dollars) had ceased its long
sustained climb and began to stagnate. It is also true that by this time
there had been a dramatic shift in the percentage of wealth controlled
by the 1 percent: from 34 percent to just 20 percent. But the cause of
this was not primarily increases in income at the lower end of the
scale. There was another, far more important economic condition at
work--"stagflation." The stock market was languishing, but
many prices, notably housing prices, were rising, as they had for
decades. Few remember those days with nostalgia, but it's possible that
the middle class should think again. Many a retirement nest egg was
secured by the long upward march of real-estate values. It turns out
that over the decades a major factor in determining the relative wealth
of the top and the middle of society is the ratio of stock prices to
housing prices. The apparent leveling in the early 1970s had a lot to do
with the inflated real-estate market combined with the depressed stock
market, and much of the rise in inequality in recent years is accounted
for by the reversal of those conditions. But the early 1970s were truly
an exception in terms of the relative equality of the classes. It is
important not to forget that for more than 150 years, ever since the
full-fledged industrialization of the country, through boom and bust,
under Republicans, Democrats, or Whigs, the 1 percent accounted for 25
percent or more of the nation's personal wealth. We notice the 1 percent
now as it seems to leave everyone else behind, and it is tempting to
think we are living in another Gilded Age, when the 1 percent controlled
nearly half of the household wealth. We are about ten percentage points
short of this record, and on our current trajectory we would arrive
there shortly after the turn of the century. Now, as then, people are
famous essentially for being rich, and huge fortunes seem made out of
thin air: The emblematic fortunes, Buffett-Gates, just like Carnegie,
Rockefeller, and Morgan before them, derive from technology or financial
wizardry. And now as then, money tends to trump all else.
Although individual fortunes may have been more spectacular in the
Gilded Age, as a group the rich have gotten richer. They have also, of
course, gotten more numerous. The Mass Elite I awake one morning in the
Delano Hotel, in Miami Beach, and all around me see nothing but white:
It is the style of the hotel. White floors and walls and furniture. The
strange, austere bathroom, with no place to put anything, is all in
white, too. I am thinking, in a kind of abstract way, about suicide. I
don't mean that I really want to kill myself, just that the first image
in my mind is of hurtling to the beach 14 stories below. It is only
several hours later, when I tell a Miami friend where I'm staying, that
I understand why. The Delano is high fashion, a creation of the
brilliant designer-entrepreneur Ian Schrager. The rooms cost about $300
a night, and the white-jacketed doormen love to tell you which stars
have just checked out. My friend is not impressed. "It's kind of
like an asylum, isn't it?" she says. And that's it; that's why I
was thinking about suicide: It just seemed the appropriate thing to do.
So many rich people, and the Delano is a cozy home for some of them, for
guys in sandals and black T-shirts, their gray hair drawn into
ponytails, women with proudly ungovernable frizzes, wearing black
dresses from some Moroccan marketplace. Record producers, agents,
hippies who got rich selling carrot juice. Whatever. One-percenters all.
So many rich people, and those who understand how to sell things to them
realize it's not enough to target the affluent anymore.
It is now a matter of niche-marketing to the rich. Ian Schrager
understands perfectly. With the Delano, he has created an anti-hotel for
people who disdain conventional luxury. It could not exist without the
existence of the Ritz. (The ultimate Schrager experience will be called
the Bellevue, and you will sleep in beautifully lacquered metal beds on
wards, and muscular men will hose you down in shower rooms.) My problem
with the Delano is, as they say, my problem: I am out of my niche. In
Naples, my warm real-estate agent had tucked a breast into my arm and
confided, "You're Naples people," and God help me, she may
have been right. The tent of the 1 percent is a big tent, and there is
room for all sorts inside. One percent is a small part of anything, but
absolute numbers count, and 2.6 million people take up a lot of space,
especially when many of them can afford to maintain two or three houses.
If you have not yet gotten your solicitation for the new magazine
Golf Course Living, that may be because you are known to be a yachtsman
or you spend too much time on international fly-fishing trips. The two
and a half million richest Americans make up a diverse enough group so
that, to one another, they do not look much alike--indeed, they give a
fair amount of emotional energy to the distinctions among themselves.
Not long ago, Martha's Vineyard and Nantucket were two bucolic
little islands that in summer attracted a laid-back assortment of the
Eastern rich. Today they are fiercely desirable ground, but different:
Nantucket heavily corporate, the Vineyard more literary and liberal. In
the eyes of anyone who has read Marx, these distinctions are ludicrous.
In summer, the average net worth on either island is well into 1 percent
range, yet residents of each have disdainful views of the other island.
Each thinks the other is full of elitists.
In a lighthearted book a few years ago, called Class, Paul Fussell
set out to delineate the social structure of the country, and--taking
issue with the usual three-tier system--he proposed nine levels, from "bottom
out-of-sight" to "top out-of-sight." Writing today,
Fussell would, I expect, want to complicate things considerably. The old
markers--school, parentage, accent, manners, taste--still count, but
they are confounded by the new amounts of money involved. The waning of
a cozy, homogeneous upper-class life only fuels people's acquisitive
desires. A billionaire lights up the room in a way that the
fairest-haired Groton old boy no longer can. At the end of the Palm
Beach winter season, I met an old-money clubman who lamented that "many
of the nicest people can no longer pay the dues." We are
witnessing, according to David Frum, a conservative thinker at the
Manhattan Institute, "history's first mass upper class....Nothing
like this immense crowd of wealthy people," he says, "has been
seen in the history of the planet."
Frum's larger point is that this "mass upper class" is a
triumph of American capitalism and that those who mock the new rich fail
to see that they are viewing an economic miracle. Perhaps in the end
wealth is in the eyes of the beholder, but in the eyes of those who are
earning and spending this new money, what appears to be happening is a
constant upward redefinition of the middle class. Large numbers of
people living in apparent luxury no longer seem so rarefied, and their
presence stimulates restlessness and desire among a middle class that
used to think of its own life as the norm. This is perhaps the real
meaning of "the mass elite."
If the 1 percent cut a fairly wide swath, the top 10 percent are
themselves disproportionately visible--and we are now talking about a
truly substantial number of people, some 26 million of them. Many of the
things the rich do at will--fly to Europe--the prosperous do less
frequently. But the impression to the onlooker--the true middle class,
which can't afford the trip--is of an awful lot of people who can fly to
Europe. Thus is ambition, upward-longing, stimulated. Seen from high
atop Marketing Mountain, this is a truly glorious system, breeding
constant, self-replenishing appetite.
From the top of Philosophy Mountain the view is less happy--a land
of continual discontent. A rough narrative of the progress of American
life, one that we all carry around in our heads, tells of the insistent
democratizing of the society. In many ways it is true. Think of the
class barriers that have fallen--barriers of accent, of dress, of all
sorts of permissible behavior among people of different social stations.
Society has grown less formal, less self-evidently hierarchical in the
time that anyone now adult has been alive. Nobody is immune from being
first-named by a stranger on the telephone, and the guy sitting next to
you in business class may be wearing a T-shirt--you may be wearing a
T-shirt. Our richest man and our president are two guys who would just
as soon have you call them "Bill." In these and countless
other ways our society has become more egalitarian. Yet a strange thing
has happened to relations between the economic classes. As everyone
aggressively asserts his equality, we lose the ability to talk about our
inequality, that is, to identify our class interests.
In the Gilded Age, benighted as it may have been, populist sentiment
flourished. William Jennings Bryan wasn't going to be intimidated from
giving his Cross of Gold speech by a rival's accusing him of fomenting
class warfare. But that charge awaits any politician today who even
speaks of raising taxes on the wealthy. As late as the 1940s it was
possible to talk without irony of "soaking the rich"; today we
are all, in effect, trickle-down economists. In 1954, the highest
marginal tax rate was 91 percent, for incomes over $200, 000. Writing a
few years later in that decade, Galbraith noted that a significant
reduction in this rate was simply not politically supportable. Shortly
after that John Kennedy began the long process of disassembling the
progressive income tax that continues, with lurches back and forth, to
this day.
One can argue about the effectiveness of the high tax rates of
mid-century, one can even accept that they served only to spawn loophole
navigators, and yet one can still feel an odd wistfulness for this
system--not for what it accomplished but for what it expressed in terms
of society's sense of the seemliness of high incomes. With the
depression still in mind, the tax code seemed to say that there was a
social limit to inequalities of reward. And even if a dozen ways, like
the notorious oil-depletion allowance, were found to circumvent the law,
the law nonetheless surely had a restraining effect on what was paid. In
1954, a board could plausibly say to its president that compensation in
excess of a million dollars was rather pointless, since the government
was just going to take 91 percent. It seems reasonable to think that
with similar rates in place we would now see fewer $8 million point
guards and $12 million CEOs. But maybe this argument is purely circular.
Current law reflects popular ideas. Little enthusiasm appears to
exist for higher taxes for the very rich. Edward Wolff, the NYU
economist, has advanced the notion of a wealth tax, modeled on similar
taxes in some European countries, such as Switzerland. The tax would
assess a small percentage, starting at 0.05 percent for household wealth
between $100,000 and $200,000, graduating to a maximum of 0. 3 percent
for wealth above $1,000,000. At these painless levels (about two-thirds
of American households would pay nothing; a family with a net worth of
$500,000 would pay $1,000) it would raise $40 billion annually. Such a
tax presents all sorts of practical problems (chiefly having to do with
assessing wealth), but the real hurdles are political. Wolff says he
found a supporter for his plan in Congress--Bernie Sanders, the former "socialist
mayor" of Burlington, Vermont. It is hard to imagine that Trent
Lott will get on board.
Why is there so little sense of resentment toward the imbalance of
our society? Is it possible that we, or some significant part of us, may
want a world of outlandish compensation at the top? Do we, in an
important part of our heart, think the rich deserve their money? The New
Snobbery Dining alone one evening at the folksily elegant Alexis Hotel
in Seattle, I find myself becoming aware of a conversation at the table
next to me. The tone reaches me before the words, and a glance at the
participants reveals the essential dramatic situation. The players: a
middle-aged couple and two boys, or young men. One is clearly their son,
the other a friend of his. The friend is getting special, respectful
attention from the parents. They are oddly deferential to him. It would
seem odd even if the boy were not wearing a baseball cap during his $300
dinner. The son, discomfited, is cracking jokes. If you are old enough,
you have probably acted each part in this play at one time or another. I
turn to the Pacific Coast creation on my plate: quail with a mango
sauce--good restaurant. Words float over to my table. The young guest
speaks of his new apartment, his new car, his travel, and finally of the
company that provides all this: Microsoft. It is a little later, when
the son has briefly left the table, that the parents ask the question
they have clearly been dying to ask from the start: Do you get your
stock options right away? A perverse genius is built into our culture.
At the small price of making ourselves a little bit insane, we maintain
social order and make our economic engine work very well. The genius
part is self-blame.
In a land of opportunity--and who, looking around at the bizarre
successes that sprout up everywhere, can deny that it is a land of
opportunity?--if you are not rich it's your own fault. If there is a
consensus in our country about what constitutes fairness it would go
under the currently fashionable name "meritocracy." This is
the condition that supposedly results when the barriers to success that
have marred our system--prejudice against race, religion, gender,
reliance on old-boy networks--are removed. It is the triumph of innate
worth, talent and intelligence, and, of course, their earnest little
brother, hard work. In our sunnier moments, we congratulate ourselves on
having gotten closer to this ideal state of things. Meritocracy is the
ideology of the technological West Coast, of Silicon Valley and the new
Northwest. It is increasingly the ideology of all major corporations, as
business becomes ever more "knowledge based," "information
driven." It is the ideology of our colleges and universities, which
ironically have only made the credential they offer that much more a
dividing line between haves and have-nots.
Never before have smart and rich been so nearly synonymous in the
public imagination. (In Douglas Coupland's entertaining novel
Microserfs, we learn that "in the Silicon Valley the IQ baseline
(as at Microsoft) starts at 130, and bell-curves quickly, plateauing
near 155, and only then does it decrease.") It is a belief in the
power of meritocracy that allows a middle-aged couple to devalue the
wisdom of a lifetime and defer to a kid in a baseball cap with a high IQ
and stock options. And it's this ethic that helps the very rich to feel
deserving.
The history of the word "meritocracy" deserves mention.
Most words begin life simply and take on whatever ironic connotations
they may acquire with use. With "meritocracy" it's just the
opposite. The British sociologist Michael Young coined the term in 1958
in a spirit of mordant satire. First Americans, then the British,
adopted it as a virtue. Young's book, The Rise of the Meritocracy,
18702033, depicts a dystopian world of the future in which society is in
fact sorted out according to intelligence, level of schooling, and
training. At length a rebellion occurs--but the bright and obtuse
narrator goes to his death not able to understand why. What the rebels
want, according to their "manifesto," is a world in which, "were
we to evaluate people, not only according to their intelligence and
their education, their occupation and their power, but according to
their kindliness and their courage, their imagination and sensitivity,
their sympathy and generosity, there could be no classes." The book
is forgotten; the word lives on, stripped of its irony.
It seems that we move closer and closer to a market-economy world,
in which people are judged--in which we judge ourselves--on a single
axis. The simplest way to describe the axis is, of course, money--the
pursuit of which never seems to cease, not even at the top. Ted Turner's
famous diatribe about billionaires afraid to slip down a notch on the
Forbes 400 list plainly drew blood. Lawrence Ellison, head of Oracle, is
notoriously rivalrous with Bill Gates. Asked what it is Ellison feels,
exactly, toward Gates, a friend of Ellison's in the industry replies, "Well,
I don't know that there's a word for it. I mean, how many times in
history has somebody with $7 billion been unhappy because he doesn't
have 18 billion?" Something has changed about the way we think of
money. It is hard to define, but to try to get at it, imagine a woman on
a yawl at anchor in Pulpit Harbor, in Maine, on an August morning. Call
her Phoebe. She is having her morning coffee on deck, her legs stretched
out on the cockpit cushions. Her beauty, which is considerable, suggests
another era--her thin lips, her prominent nose--but she's just barely
40. She grew up on the Massachusetts coast, the 14th generation of her
father's family to do so. He's a (now retired) classics professor, and
the guardian of an old China-trade fortune, which did very well on his
watch. Phoebe has had a Boston education, a Boston life: Winsor School,
Harvard, Harvard Law, married at Trinity Church. Her biography qualifies
her as one of that class many people claim does not exist: an American
aristocrat. There is one other fact about her: She left her law firm
after just two years to work with (and bankroll) a little company
founded by three guys from MIT. They now produce a cloying, but
extremely successful, computer game for children. She has turned her $5
million trust fund into nearly $100 million, and the end is not yet.
How you think about this life suggests something about your
attitudes toward money and class. Once, many people would have
disapproved of Phoebe's turn to commerce: The point of having money was
to free yourself for other things, a life of art, service, pleasure,
perhaps work in a profession. Why should this elegant woman contribute
to the national glut of junk? But this Jamesian view of life, which
implies an upper class, even an unapologetic leisure class, has few
current advocates. I think that for most of us now, Phoebe's new fortune
enhances her, makes her more interesting, even redeems her. She "did
it on her own." The entrepreneurial virtues dominate our culture,
and it is hard to resist them, hard even to see sometimes how completely
they have permeated life. Indeed, even those most cosseted of people,
CEOs, perhaps the most secure people in the history of the world, like
to style themselves as "risk takers" and justify their pay
accordingly.
It is fashionable now among entrepreneurs to take the position that
they will leave little or nothing to their children. This always seems
kind of virtuous and bracing, until you realize they're really saying
that they can imagine no higher calling for the next generation than
doing it all over: making it again.
The American Dream
I was sitting at a Washington, D.C., dinner party in the middle of
a conversation (a conversation I had initiated) about the rich. As is
customary, everyone around the table was pretending that he or she
wasn't rich. A nice woman to my left was lamenting the excesses of
somebody and then of somebody else, and I was matching her, and we were
just generally on the side of fairness. A fellow to her left, an
entrepreneur, intervened with a burst of what I took to be candor. "Let's
face it," he said. "In this country the destructive behavior
is done by the bottom 5 percent. The productive behavior comes from the
top 5 percent. Everybody in the middle just eats the food." Stark
and ghastly a vision as this may be, it had the virtue of explicitness,
of saying something that one often senses at the top ranks of our
country but seldom hears: a true abhorrence of the people in the middle.
The entrepreneur went on to say that in the end he couldn't take
inequality very seriously because of the great saving grace of our
society: mobility. The ability of the "productive" to rise to
the top. It is an argument, living where and as we do, that has to be
taken seriously.
The Wall Street Journal recently proclaimed the american dream lives
above a piece about a longitudinal study of economic class over some 15
years. Between 1975 and 1991, the story said, almost 30 percent of those
in the bottom fifth had risen to the top fifth. About half of the
billionaires on the 1996 Forbes 400 list are there by virtue of money
they have made, not inherited, and virtually all the very largest
fortunes are "first generation. " (To be sure, many on the
list came from comfortable upper-middle-class upbringings.) This sort of
data, and the rags-to-riches anecdotes we encounter almost daily, are
seductive. It is important to remember that figures on income inequality
are not static, that when you speak of the poor you are speaking about
some people, anyway, who one day will be rich.
Net worth typically rises over the course of a lifetime, but the
median household net worth of those for whom the mobility game is
over--people at retirement age--is just $92,000. But debates like
these--the American dream is dead; no, the American dream lives--leave
something out. Why does one wince a bit at the very phrase--only because
it has become such a clich? I did not fully know what I found so
unsatisfying about this argument until I encountered a passage by the
late Christopher Lasch, in his book The Revolt of the Elites and the
Betrayal of Democracy, reminding me that, once, the American dream had
meant something nobler, the belief that in a democratic society equality
refers to more than opportunity. Lasch refers to the most important
choice a democratic society has to make: "Whether to raise the
general level of competence, energy, and devotion--'virtue,' as it was
called in an older political tradition--or merely to promote a broader
recruitment of elites.
Our society has clearly chosen the second course... generating
social conditions in which ordinary people are not expected to know
anything at all." In many ways we live in a thrilling society. On a
day in spring, I have lunch at a club in San Jose, California, with a
man who embodies American opportunity--a Korean-born software
entrepreneur just months from taking his fledgling company public. He
speaks of the hopeful engineers who came to the valley willing to work
for stock options. It is another heartening story of wealth being
created by intelligence, initiative, energy. Later, driving to San
Francisco, I stop on a ridgetop and look out over Silicon Valley, the
bright green hills torn by new construction--a sensuality in that
sullied landscape, like a mussed silk blouse--and though the agents of
change are technology and money, they seem here as irresistible as
nature itself. But the fragile idea that there is an equality based on
worth that transcends net worth, the original American dream--what place
does it have here? How much success, how many billionaires, how large
and prosperous a "mass elite" can it survive? When it
disappears entirely, we will all suffer equal loss--the 1 percent no
less than the rest of us.
|